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Audi e-tron vs Nissan Ariya: 5-year value retention (29% vs 30%), resale value, and cost of ownership head-to-head. Nissan Ariya holds its value better.
On five-year value retention the Nissan Ariya comes out ahead, holding about 30% of its value versus 29% for the Audi e-tron. Over the first five years the Nissan Ariya loses roughly $27,680 while the Audi e-tron loses about $50,127 — a gap near $22,447.
First-year drop is the biggest factor: the Nissan Ariya sheds about 26% in year one versus 20% for the Audi e-tron. If you buy used, the steeper early drop is what the original owner absorbs.