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Audi Q3 holds its value better — 59% five-year retention against 59% for the Mercedes-Benz E-Class. Resale value and cost of ownership, head to head.
On five-year value retention the Audi Q3 comes out ahead, holding about 59% of its value versus 59% for the Mercedes-Benz E-Class. Over the first five years the Audi Q3 loses roughly $17,743 while the Mercedes-Benz E-Class loses about $25,944 — a gap near $8,201.
First-year drop is the biggest factor: the Audi Q3 sheds about 5% in year one versus 4% for the Mercedes-Benz E-Class. If you buy used, the steeper early drop is what the original owner absorbs.