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Jeep Cherokee holds its value better — 57% five-year retention against 57% for the Chevrolet Equinox. Resale value and cost of ownership, head to head.
On five-year value retention the Jeep Cherokee comes out ahead, holding about 57% of its value versus 57% for the Chevrolet Equinox. Over the first five years the Jeep Cherokee loses roughly $15,155 while the Chevrolet Equinox loses about $12,150 — a gap near $-3005.
First-year drop is the biggest factor: the Jeep Cherokee sheds about 10% in year one versus 13% for the Chevrolet Equinox. If you buy used, the steeper early drop is what the original owner absorbs.