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Ford F-150 holds its value better — 59% five-year retention against 56% for the Nissan Titan XD. Resale value and cost of ownership, head to head.
On five-year value retention the Ford F-150 comes out ahead, holding about 59% of its value versus 56% for the Nissan Titan XD. Over the first five years the Ford F-150 loses roughly $16,132 while the Nissan Titan XD loses about $23,254 — a gap near $7,122.
First-year drop is the biggest factor: the Ford F-150 sheds about 11% in year one versus 9% for the Nissan Titan XD. If you buy used, the steeper early drop is what the original owner absorbs.