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Toyota Land Cruiser holds its value better — 78% five-year retention against 77% for the Toyota RAV4. Resale value and cost of ownership, head to head.
On five-year value retention the Toyota Land Cruiser comes out ahead, holding about 78% of its value versus 77% for the Toyota RAV4. Over the first five years the Toyota Land Cruiser loses roughly $12,788 while the Toyota RAV4 loses about $7,103 — a gap near $-5685.
First-year drop is the biggest factor: the Toyota Land Cruiser sheds about 6% in year one versus 5% for the Toyota RAV4. If you buy used, the steeper early drop is what the original owner absorbs.