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Audi SQ7 vs Mercedes-Benz S-Class: 5-year value retention (47% vs 47%), resale value, and cost of ownership head-to-head. Audi SQ7 holds its value better.
On five-year value retention the Audi SQ7 comes out ahead, holding about 47% of its value versus 47% for the Mercedes-Benz S-Class. Over the first five years the Audi SQ7 loses roughly $49,808 while the Mercedes-Benz S-Class loses about $63,721 — a gap near $13,913.
First-year drop is the biggest factor: the Audi SQ7 sheds about 5% in year one versus 10% for the Mercedes-Benz S-Class. If you buy used, the steeper early drop is what the original owner absorbs.