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Ford F-150 vs Ford Maverick: 5-year value retention (59% vs 60%), resale value, and cost of ownership head-to-head. Ford Maverick holds its value better.
On five-year value retention the Ford Maverick comes out ahead, holding about 60% of its value versus 59% for the Ford F-150. Over the first five years the Ford Maverick loses roughly $13,471 while the Ford F-150 loses about $16,132 — a gap near $2,661.
First-year drop is the biggest factor: the Ford Maverick sheds about 12% in year one versus 11% for the Ford F-150. If you buy used, the steeper early drop is what the original owner absorbs.