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Ford Taurus vs Hyundai Kona Electric: 5-year value retention (62% vs 36%), resale value, and cost of ownership head-to-head. Ford Taurus holds its value better.
On five-year value retention the Ford Taurus comes out ahead, holding about 62% of its value versus 36% for the Hyundai Kona Electric. Over the first five years the Ford Taurus loses roughly $10,592 while the Hyundai Kona Electric loses about $20,945 — a gap near $10,353.
First-year drop is the biggest factor: the Ford Taurus sheds about 8% in year one versus 17% for the Hyundai Kona Electric. If you buy used, the steeper early drop is what the original owner absorbs.