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Hyundai Elantra vs Kia K5: 5-year value retention (70% vs 70%), resale value, and cost of ownership head-to-head. Hyundai Elantra holds its value better.
On five-year value retention the Hyundai Elantra comes out ahead, holding about 70% of its value versus 70% for the Kia K5. Over the first five years the Hyundai Elantra loses roughly $6,675 while the Kia K5 loses about $8,193 — a gap near $1,518.
First-year drop is the biggest factor: the Hyundai Elantra sheds about 6% in year one versus 0% for the Kia K5. If you buy used, the steeper early drop is what the original owner absorbs.