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Nissan Frontier vs Ram 1500: 5-year value retention (70% vs 75%), resale value, and cost of ownership head-to-head. Ram 1500 holds its value better.
On five-year value retention the Ram 1500 comes out ahead, holding about 75% of its value versus 70% for the Nissan Frontier. Over the first five years the Ram 1500 loses roughly $10,402 while the Nissan Frontier loses about $9,742 — a gap near $-660.
First-year drop is the biggest factor: the Ram 1500 sheds about 14% in year one versus 4% for the Nissan Frontier. If you buy used, the steeper early drop is what the original owner absorbs.