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Hyundai Ioniq Plug-In-Hybrid vs Kia Optima Plug-In-Hybrid: 5-year value retention (58% vs 58%), resale value, and cost of ownership head-to-head. Hyundai Ioniq Plug-In-Hybrid holds its value better.
On five-year value retention the Hyundai Ioniq Plug-In-Hybrid comes out ahead, holding about 58% of its value versus 58% for the Kia Optima Plug-In-Hybrid. Over the first five years the Hyundai Ioniq Plug-In-Hybrid loses roughly $11,230 while the Kia Optima Plug-In-Hybrid loses about $15,230 — a gap near $4,000.
First-year drop is the biggest factor: the Hyundai Ioniq Plug-In-Hybrid sheds about 9% in year one versus 8% for the Kia Optima Plug-In-Hybrid. If you buy used, the steeper early drop is what the original owner absorbs.